The projected CAGR for the global rugged display market is 5% from the years between 2017 and 2023. The market is expected to be worth USD 10 billion by the end of 2023. Rugged displays use cutting-edge advanced technology to deliver the best images and pictures in terms of resolution, quality and brightness of the picture, and protection.
Rugged displays are durable. This is why many overhead and screen projector manufacturers choose to use them. These displays do a great job of protecting these projectors from damage and wear and tear over time. They also extend the lifespan of LCDs dramatically.
People can see better with them at night. These displays also make the text more visible and easier to read during the daytime.
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The key players competing in the rugged display market include Sparton Corporation (U.S), Xplore Technologies Corporation (U.S), Panasonic Corporation (Japan), Chassis Plans (U.S), Sonim Technologies Inc. (U.S.), Kyocera Corporation (Japan) and others.
The global rugged display market is segmented on the basis of type, operating system, ruggedness, end- users and region.
The types of rugged display devices are dot-matrix, liquid crystal display (LCD), light-emitting diode (LED) and others. In the past few years, LCDs have gained popularity due to their favorable properties which include less power consumption, compact size and low price in comparison to other display panels. On account of these benefits, the LCD market growth has witnessed tremendous growth globally.
Based on operating system, the market is segmented on the basis of iPhone operation system (iOS), windows, android, and others. Android market has noted a lot of success in the past decade due to the advantages of its approach. Frequent release of new phones, multiple options in various price range brackets ideal for price-sensitive nations, and new market entrants increase the android market size substantially. For instance, new phone models from Oppo, Samsung, Huawei, and others have been released within a short span of time, thereby increasing the customer base for Android in many regions.
Based on ruggedness, the market is segmented on the basis of semi-rugged, fully rugged, ultra-rugged and others. Fully rugged display devices enjoy immense demand from industrial sectors such as oil gas, mining, and logistics which boosts its market growth. They are also built to operate in extreme conditions such as severe temperatures and shock, increasing their sale and thrusting the market growth considerably.
The end-users in the rugged display market are government and defense, aerospace, hospitals, industrial, commercial and others. Rugged display is ideal for application in military due to the advantages it offers. They can easily withstand harsh environments, are highly reliable, can bear extreme shocks and vibrations, and optimum function and also offer real-time data. Moreover, military-based vehicle operations prefer extremely rugged displays owing to the low-risks and efficient monitor technology provided by them.
Based on regions, the rugged display market is split into North America, Europe, Asia Pacific and rest of the world (RoW).
North America is one of the leading regions in terms of market share in rugged display market. This can be attributed to its massive demand in various sectors such as aerospace, government, industries and others. Also, growing trend of digital transformation in the region can be attributed for the market growth. Apart from this, various rugged display manufactures in North America focus on increasing their production in a bid to enhance customer experience and gain competitive edge in the rugged display market in the region.
On the other hand, the Europe market is estimated to grow steadily throughout the forecast period. The government, aerospace and defense sectors hold the largest rugged display market share in Europe. Moreover, rugged display devices has further gained prominence in the healthcare domain in the region, which also propels the market growth.
MRFR also reports that Asia Pacific countries such as China, Japan and South Korea are emerging in the rugged display market and are expected to grow with the highest CAGR in the future due to several companies taking interest in deploying the rugged display in the market. Smartphones and handheld devices are immensely popular in these countries, which positively impacts the overall market growth in the region. Furthermore, laptops and notebook devices are majorly launched by manufactures and used by growing number of consumers due to their convenience factor and portability of these devices. For instance, in 2018, Hewlett Packard (HP) India unveiled new HP OMEN 15 laptop in the country. HP OMEN series are potent laptops in a compact form and also have the world’s first headset with active ear cup cooling technology.
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